1092_行銷管理(下)_二國1
Course Period：Now ~ Any Time
Course Intro
Course Plan
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第一周
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week 1
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week4-行銷策略與消費者行為
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week7-通路與促銷
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week 2
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week 3-行銷策略規劃
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week8-廣告促銷公關
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week6-產品決策與定價組合
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week-5-消費者環境因素與服務行銷
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網紅行銷
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行銷STP&4P
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Netflix
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創意廣告
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行銷整合溝通
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0519課程資料
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0526課程
Teacher / 雷若璇
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